Outside Axes Warren Miller

Mike Rogge, editor of Mountain Gazette:

Today the news came out that Warren Miller Entertainment, the company founded by the legendary filmmaker Warren Miller, is in fact not making an annual ski film.

And on Twitter (yeah, I’m still lurking on that bird side) he follows up:

… Outside Inc is axing the annual Warren Miller film. Absolutely no regard for legacy. No respect for heritage and building on something. …

I saw the latest Warren Miller film ‘Daymaker‘ a few weeks ago in town at our local theater and I walked away with mixed feelings. I didn’t think it was that great of a production, but then again I’m not a skier. The crowd loved it though and it was exciting to watch as I transition into the roll of the producer of the Trail Running Film Festival. That day I went to see Daymaker for research. I wanted to see how outdoor films on the big screen work and I wanted to see how Outside/Warren Miller was engaging with the audience. I learned a lot, and felt confident that we can pull off a similar experience for trail runners all over the world. In my conversations these last few weeks ‘Warren Miller’ was the north star. That’s what I’m trying to model our festival after. This news is devastating on many levels.