Speedland’s Interesting Marketing Strategy

Kevin Fallon, co-founder of Speedland on his personal Instagram account, on the opening day of TRE:

I’m flattered that Speedland inspired another small brand to challenge how shoes are made, and follow our lead. It would have been much better story, and product, if NNormal had collaborated with us.
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I wish the best to Killian and the NNormal team, but let’s be clear on who’s following who. And imagine how much cooler it could have been to team up and do something awesome together.

NNormal had a booth at TRE and was almost nonstop busy. Speedland did not have a presence at the show.