UltraSignup Rebrands its News Page as ‘Trailhead Media’

Trail running media (actually even outdoor media as a whole) in the US stays in flux. With the social media algorithms continuing to create havoc to delivery methods previously found useful everyone’s seems to be scrambling to reinvent themselves and “create a new angle”. UltraSignup hasn’t been quiet about their foray into ‘news’ and they are making it official with the rebranding of theirs news site as ‘Trailhead Media’. Currently on offer: 3 podcasts, a weekly newsletter, and lots and lots of articles about gear, training, and other trail related content. The more the merrier, I say.