UTMB Outlines Adaptive Policy

In an email hitting the inboxes today UTMB shares updates, changes and new initiatives for the policies and efforts regarding adaptive athletes (I’m linking to the Inclusion landing page as the content of the email isn’t available online yet):

Building on its long-standing commitment to the inclusion of athletes with disabilities in the world of trail running, as well as encouraging the participation of women, the HOKA UTMB Mont-Blanc organisation aims to show that disability is not an obstacle to sporting performance and achievement, while at the same time extending a welcome to all runners.

UTMB is a big organization and therefore moves slowly at times. Often they are being held up as lacking in offering solution to various issues stakeholders are caring about. And all this ‘calling out’ and even ‘needling’ at points is good. But what confuses me is that when UTMB does move and make an announcement the stakeholders that needled seems to be quiet. I don’t necessarily expect them to parrot every news release UTMB sends out, but if there’s an announcement that’s a clear reply to the stakeholder’s focuses then I would expect a response, either way, positive or negative.

But maybe that’s a bigger issues we face in our world of online communication. We’re quick to yell, condemn and demand to be heard, but when things actually move forward, we have moved on and don’t care to acknowledge it. Sad.