Dacia, This Year’s Source of Ire

A Change.org Petition, endorsed by Damian Hall and others:

We, The Green Runners, call on the Ultra-Trail du Mont-Blanc (UTMB) to ditch their high-carbon sponsor from their flagship event, the Dacia UTMB Mont-Blanc.

Yes, pulling in Dacia, a European carmaker is not the greatest look for UTMB, although somewhat unsurprising. And yes, I think it’s good that we have folks continue to ‘speak truth to power’ and aim to hold UTMB accountable.

But, it’s also like clockwork that within 2-3 weeks before the big dance around Mont-Blanc some folks speak up and find something to poke UTMB at, leveraging the media attention to criticize the event that has grown to a size and influence that’s entirely in its own universe.