By Mathias Eichler
Winter, trails, darkness, and all the weather.
One last hurrah before the end of the year. Runners, get ready for a fun and festive holiday treat along the trails of Squaxin Park.
From the Daily:
Hoka continued its blistering sales for parent Deckers Brands, helping the company deliver record results as the brand added more than half a billion dollars of top-line revenue for fiscal year 2023.
HOKA will eat us all… so it seems and feels. But, when actually looking at the shoe choices of runners at trail races you can still huge diversity and barely any dominant brand. Maybe that’s just motivating for HOKA to push even harder?