By Mathias Eichler
Winter, trails, darkness, and all the weather.
One last hurrah before the end of the year. Runners, get ready for a fun and festive holiday treat along the trails of Squaxin Park.
Incredible promo video by HOKA sharing the origin story of how UTMB was come to be. Great, brief interviews with Michel Poletti and Catherine Poletti. And very smart integration of the origin story of HOKA, tying the shoe maker to the UTMB brand.
Wish they’d make a feature length documentary about that back story of how UTMB was born in Chamonix.