Re/Run 2025 – June

This article is part of Electric Cable Car’s RE/RUN 2025 – The Year in Review.
This was June 2025 in our world of trail running and mountain culture.

June is and always will be Western States Month. Or at least Northern California Month. With the inclusion and expansion of Broken Arrow and TrailCon the end of the month the trail running world is fully in the gravitational pull of these events in Olympic Valley by Lake Tahoe. I went to Italy though and ran Lavaredo with Courtney and Ben – who both won, while I barely finished. But I still made it back to Cortina in time and am still – over six month later – bathing in the afterglow of this very magical experience. But all these events are at the very tail-end of June so what I covered on ECC for the month of June is about lots of other stuff. Like Freetrail’s Hall of Fame announcement, first signs that Hoka’s stratospheric sales growth might be coming to an end, the Gingerrunner’s High Route winning a (local) Emmy and Canyon Woodward’s pondering about the challenges of trail running’s growth trajectory. Oh, and media is (re)-discovering print with several brands jumping on creating something tangible (and not just pouring money into Instagram ads) – fun.

UTMB was also in the news. It had to cancel Quindio Trail Colombia after month of back and forth. I discovered a UTMB online help center in beta, which as of this writing still is. And UTMB made a splash with their new Mobility Plan, which folks who are planning on traveling to Chamonix from far away didn’t like. Doug Meyer wrote some good words explaining (to Americans, who are all coming from really far away) what mindset this policy was created from – remember that huge landslide burying a town in a nearby (to Chamonix) valley?

Oh and Electric Cable Car turns 3. (Singletrack earlier in the spring turned 7.)

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This post is part of Electric Cable Car’s RE/Run 2025 – The Year in Review. I’ll be dropping the July edition in the coming days. To catch up on all of them visit RE/Run.