Satisfy Has Two Magazines, Actually (not)

Update: Turns out Mental Athletic Magazine is NOT owned by Satisfy, but a standalone magazine:

Mental Athletic is a pioneering editorial project exalting running and the aesthetic codes surrounding it. The biannual magazine aims to generate a new language around dynamism by rebuilding the connective tissue between social groups struggling against the contemporary neurosis.

I reported last week that ON has a magazine and mentioned Satisfy’s Possessed Magazine. But I just found out that they have another one: Mental Athletic Magazine:

In this exclusive Mental Athletic cover story, we pull back the curtain on TheROCKER, SATISFY’s first standalone shoe.

You can buy this “product brochure” for $30, while you wait on their new shoe to drop. Are there really people out there that are spending money on this type of advertising? I am fascinated.