This was Beast of Big Creek 2026!
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Speaking of Trademark Disputes

6 January 2023

The Waldo 100K Trail Run used to be called “Where’s Waldo 100k”, and as you can imagine the owners of that trademark send a cease and desist letter back in 2010:

The owners of the “Where’s Waldo” storybook character claimed ownership of the name, and to avoid a legal battle, a new name had to be found.

Invite me on a run sometime and I’ll tell you a story about the name of my podcast…

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