Trail Talk: ‘Media Pass’

Friend Aaron Shimmons invited me to get nerdy on Valentine’s Day. Along with Troy Meadows we chat about the business side of trail running:

Packed agenda on this one, with the first episode of Trail Talk Media Pass – the insiders chat on what’s happening in our sport. We get into Black Canyon 100k’s lack of prize money and why this is prevalent in the sport. the big entry numbers at Tarawera by UTMB and the amazing gender split! How Outside Magazine is now trash, UTMB’s extensive 50 event calendar and who crushed contract season! Thanks to Troy Meadow of the Midpacker Pod and Mathias Eichler of Singletrack & Electric Cable Car newsletter.

Above I linked to the audio version of podcast. If you like to watch us, there’s a Youtube link too, I guess.

Some links below for further reading:

• On Black Canyon’s lack of prize money.
• 2024 Tarawera results, entry and finisher numbers, including gender split.
• On the Outside topic: ‘We’re Just Outsiders’, with Alex Bond (that link has a couple more relevant ones in the show notes).
• On UTMB’s 2025 Calendar.