Run this iconic race to the summit of Mt. Ellinor on July 23rd, 2022 in the Oympic Mountains.

Run this iconic race to the summit of Mt. Ellinor on July 23rd, 2022 in the Oympic Mountains.

In case you’ve missed it, there’s a race happening in Palisades Tahoe this weekend. I just received their marketing email with the event schedule and my head is spinning. It will require ultra endurance to participate in every talk, shoe demo, book signing, shake-out run and film viewing. I’m absolutely fascinated by what the team around Alpenglow Sports is creating down there. Masterclass in marketing.

MADE BY EINMALEINS