By Mathias Eichler
Last week I mentioned my friend’s newsletter and podcast ‘Ultrapostie’, this week I’m sharing with you that he rebranded the media product to better reflect the actual mission and focus. What was ‘Ultrapostie – thoughts in my head’ is now ‘Community Trail Running’. Same great voice, same great content, but now with new name and branding.
“Community Trail Running” is more straight-forward than “Ultrapostie thoughts in my head”. Simple as that. I’d like to grow the community here and a simple name that gets straight to the point is a more direct path.