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Nike’s London Marathon Billboard

30 April 2025

Keeley Milne for Canadian Running:

The brand has issued an apology after a billboard at the London Marathon drew criticism for a phrase associated with the Holocaust

Usually I’m someone hyper sensitive to this, for obvious reasons, but in this case I feel a bit torn. I wouldn’t put this into the ‘OMG this is the worst faux pas ever’ category and more in the ‘someone should’ve probably checked that one’.

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