By Mathias Eichler
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Laura Hall for the BBC coins a new-to-me term: ‘darecation’:
Earlier this year, Pinterest identified “darecations” as one of their top trends for 2026, reporting a 75% increase in searches for adventure tourism and forecasting a boom in “full-throttle, adrenaline-inspired tourism” among Gen Z and Millennials.
More mainstream coverage of the phenomenon that is ultra trail running.
“The ultimate gain at the end is not speed-related metrics: it’s about how cool the course was, what you saw along the route and the stories and adventures you bring back,” she said.
Less than two weeks until the anniversary of my last big race: Lavaredo Ultra Trail. Did it hurt? Yes, but man, I am so ready to go back to the Dolomites.
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