By Mathias Eichler
The Trail Running Film Festival - Back on Tour for 2024.
I promise I’ll be done with Suunto updates, but this one deserves a mention. Mammut, which previously did a watch collab with Casio just announced a new partnership with Suunto. That one feels a bit more in line and deserving of a partnership than the Casio one from a year ago, but It’s still funny that Mammut, a Swiss brand with dozens of watch companies in their backyard would partner with non-Swiss brands. For this one Mammut is featuring the Suunto Vertical ‘high-end’ mountaineering watch with a unique Mammut-branded orange watch strap. That’s about the extend of the product alignment, but hey, you can buy the Suunto Vertical now on the Mammut website, I suppose. And speaking of Suunto expanding their watch strap strategy this one reminds me of Apple’s partnership with Hermes. I wish Suunto would deliver that watch with a unique watch Mammut watch face.